Here is a great article by leadership/business expert Orrin Woodward on creative destruction. I love how every principle Orrin teaches, he can reach back into history or pull from other experts to explain why he does what he does.
Joseph Schumpeter, one of the top economist of the twentieth century, described in Capitalism, Socialism and Democracy the principle of continuous improvement in a free enterprise environment, terming it Creative Destruction. Entrepreneurs are the key to this process, focusing on advancing products, processes, and systems in an effort to satisfy their customers’ wishes. I copied Schumpeter’s thoughts on the Creative Destruction process in blue and attached my commentary on how it applies in today’s networked economy:
Orrin Woodward and the LIFE founders are changing the way business and leadership are done. The-life-business is the product of over 100 years experience in networking and leaders who applied creative destruction in our field.
Orrin Woodward: LIFE is striking at the foundations of the old networking business model. It is taking the best examples of leadership, community building, and life coaching, and marrying them together into a digital age business. The benefits to the consumer are lower prices, higher rewards, and best value proposition, making the risk/reward ratios the best in the history of networking.
I have yet to see any legitimate criticisms of the LIFE business model and I am not shocked by this. How can anyone criticize these improvements on the current benchmarks in the profession?
1. LIFE is attracting numerous customers. In fact, one member had a customer sign up over ten customers in two days! You heard me correctly. I said a customer just signed up ten other customers so that he and several of his friends can enjoy their products for free through the three for free program.
2. LIFE has the lowest monthly subscription price on the market – ($50 to $125).
3. The leadership information is taught around the globe on the principles taught from two Wall Street Journal and New York Times best selling authors and Top 30 leadership gurus.
4. LIFE has meetings anywhere in the USA and Canada thanks to internet streaming technology.
5. LIFE flows 70% of the PV revenue back to its members (highest in the industry).
6. LIFE has a 30 day no questions asked return policy. We want satisfied customers or your money back.
7. LIFE products already have thousands of satisfied users. Our best product is the changed lives or our customers and members.
8. The TEAM community building techniques have been benchmarked by nearly every other networking company, with many of the top networking leaders already customers of TEAM’s business building materials.